Web Analyst
Unlock deeper insights and make data-driven decisions with my comprehensive Web Analyst Services. I provide tailored solutions to help you understand user behavior, track valuable actions, and optimize your digital marketing efforts for maximum impact. Whether you’re using Google Ads, Facebook, TikTok, or other platforms, my expertise ensures that your analytics setup is accurate, efficient, and customized to your needs.
Services Offered
1. Google Ads Conversion Tracking (Enhanced)
Maximize your ad spend with accurate conversion tracking. I set up and enhance Google Ads conversion tracking to monitor user actions and conversions effectively. This detailed tracking helps you understand which campaigns drive the best results, empowering you to allocate your budget more efficiently.
2. Facebook Pixel and CAPI Setup
Ensure your Facebook Ads are reaching their full potential with precise data collection. I implement the Facebook Pixel and configure the Conversions API (CAPI) for robust tracking, even in a cookie-constrained environment. This setup improves event accuracy and enables better ad optimization, leading to higher conversion rates.
3. TikTok Pixel and CAPI Integration
Tap into TikTok’s fast-growing audience with confidence. I handle the implementation of the TikTok Pixel and Conversions API, ensuring that your campaigns gather detailed data for better targeting and performance analysis. With proper event tracking in place, you’ll be able to fine-tune your ads for more impactful engagement.
4. Snapchat & LinkedIn Pixel and CAPI Setup
Expand your data collection and improve ad performance on Snapchat and LinkedIn. I set up tracking pixels and CAPI to capture important user interactions, enabling smarter retargeting and refined audience building. This comprehensive tracking boosts the efficiency of your social media advertising.
5. Google Analytics 4 Event Setup & Custom Dashboard
Stay on top of your website’s performance with advanced GA4 event tracking and custom dashboards. I configure GA4 to monitor user interactions specific to your business needs, including custom events that go beyond basic tracking. Additionally, I create bespoke dashboards that highlight key metrics, providing you with actionable insights at a glance.
6. Button Tracking & Custom Event Tracking
Capture every valuable click with tailored button tracking and custom event setups. I ensure that every important user action, from form submissions to CTA button clicks, is tracked accurately. This level of detail helps you understand user journeys and optimize conversion paths for better outcomes.
How It Works
1. Initial Consultation & Assessment
We start by discussing your specific tracking and analytics goals. This helps me understand your business needs and map out an effective tracking strategy.
2. Setup & Implementation
I take care of integrating all necessary tracking tools and APIs across your platforms. This includes configuring tracking pixels, setting up event codes, and linking CAPI connections to ensure data flows seamlessly between your website and ad platforms.
3. Testing & Validation
Every integration is thoroughly tested to verify accuracy and reliability. I ensure that data collection is functioning as intended, minimizing any discrepancies.
4. Reporting & Optimization
Once tracking is live, I provide detailed reports on performance and offer optimization recommendations. You’ll receive insights into user behavior, conversion paths, and areas for improvement, enabling data-driven decisions that boost your marketing success.